Food, Beverage & Goods Leadership Certificate
The Food, Beverage & Goods Leadership Certificate provides undergraduate students with an educational foundation in the field of retail food, beverage and consumer packaged goods distribution, marketing, and management. Certificate requirements include the study of the overall competitive business marketplace of the retail industry from a cross-industry perspective, consumer trends, trade relationships, supply and logistics issues, retailing and distribution, purchasing and merchandising. Certificate courses include strong industry participation from guest speakers to current case studies.
Business majors must complete degree requirements specified for a business option to be awarded the Food, Beverage & Goods Leadership Certificate.
This certificate can also be added to majors with approved pathways. School of Business students must complete degree requirements specified for a Business Administration major to be awarded the Food, Bev & Goods Leadership Certificate. Non-business majors must complete BA 316U, MKTG 375, MKTG 435, GSCM 310, and two courses from their major.
To be awarded the certificate, students must complete all certificate requirements specified below. Please note that there are different requirements for different majors.
Select two courses from the college/major as listed below (8 credits):
School of Business
Other courses may be substituted with the permission of the program director.
Communications Major
Graphic Design Major
Psychology Major
Required Courses (16 credits)
| BA 311 | Marketing Management | 4 |
| | or | |
| BA 316U | Essentials of Marketing for Non-Business Majors | 4 |
| | | |
| GSCM 310 | Introduction to Supply Chain Management of Food and Beverage Systems | 4 |
| Mktg 375 | Retailing | 4 |
| Mktg 435 | Consumer Package Goods Marketing | 4 |
Total Credit Hours: 24