__University__ 2023-2024 Bulletin

Consumer Retail Pre-Baccalaureate Certificate

20-credit certificate program offered to industry professionals in the food, beverage, and consumer packaged goods industry. The goal is to provide opportunities for professionals working in this industry to advance their education and career opportunities.

Apply for the certificate through the School of Business as a non-degree seeking student (including application fee and processing fee). Eligibility requirements include completion and receipt of the Western Association of Food Chains (WAFC) Retail Management Certificate (RMC); at least 5 years of professional industry experience; employer letter of support; and commitment to participate in a 1-credit/fee orientation program.

Core

BA 316UEssentials of Marketing for Non-Business Majors

4

BA 339Supply Chain Management

4

 

Mktg 363Consumer Behavior and Customer Satisfaction

4

or

Mktg 435Consumer Package Goods Marketing

4

Total Credit Hours:12

Electives

Select two courses from the following menu:
Mktg 338UProfessional Selling

4

Mktg 467Sales Management

4

Mgmt 461Reward Systems and Performance Management

4

Mgmt 464Contemporary Leadership Issues

4

Comm 111ZPublic Speaking

4

Stat 241Application of Statistics for Business

4

Total Credit Hours:8

Total Credit Hours: 20

Minimum grade requirement:  C- 

P/NP allowed: Yes