PA 581 Advanced Fundraising

Focus on the understandings, processes, and skills that are necessary for successful major gift development. As a skill development course, it follows the Fundamentals of Fundraising course (PA 526) which provides theory and content. The course will address the process of developing advanced fundraising techniques, beginning with the formulation of the development plan, moving through developing a gift management system, and concluding with application and design of effective gift stewardship. The steps in the process are identified in general terms with specific application applied to the context of student experience or projects. The course will also cover the role of leadership especially volunteer leadership and the relationship of that leadership with other human resources such as the Development Officer and the Chief Executive Officer. Expected preparation: PA 526.