Portland-State-University 2017-2018 Bulletin

Mgmt 423 Storytelling and Impact Measurement for Social Innovation

Mastery of storytelling and impact measurement is a key element for effective social innovation. Students will develop effective personal and organizational storytelling skills, examine and apply concepts of personal leadership, marketing strategy, impact analysis and reporting, and approaches to scaling innovation.

Credits

4

Prerequisite

Sophomore standing or higher; admitted to certificate: requires competitive PSU or transfer GPA (3.0 or higher with consideration made for special circumstances) and satisfactory completion of a short essay question.
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  • 400