Portland-State-University 2016-2017 Bulletin

Comm 429 Health Communication Campaigns

In-depth examination of health communication campaigns that promote behavior change using theories at the individual, interpersonal, small group, and community levels. We will explore the current media environment, in which health communication campaigns can utilize a variety of communication channels including mobile phones, social networks, video games, and entertainment television.

Credits

4

Prerequisite

upper-division standing. Expected preparation: core communication courses (Comm 200, Comm 311, Comm 316, Comm 326), and Comm 314U – Persuasion or Comm 329U - Introduction to Health Communication.
  • Up one level
  • 400